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3D Animation

/

Film

/

Lunar New Year

Renee Caovilla

(

23

)

/ About the project

The dragon is a fairly well used symbol in Chinese culture and, well, Lunar New Year advertising, and it just so happened that this particular Lunar New Year was also the year of that same dragon.


So when it was time for Renee Caovilla to promote their new ultra-exclusive Veneziana collection flats (they only made 60 of them) which they were releasing during Lunar New Year, we really wanted to try and find a different approach to bringing this dragon to life. This meant one thing. Kinetic dragon sculpture.


/ Credits

Client:

Renee Caovilla

Project:

Lunar New Year Promo

/ Year

2023

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