CREATIVE DIRECTion, STORYTELLing.

LA, Wherever.

TV

/

Launch

/

Directed By

Alfa Romeo

(

14

)

/ About the project

This was a Super Bowl launch film Horses and Mules created for the Giulia, that I wrote with my partner. I also directed it.

It was produced with Farm League and Indiana production in Italy, and it premiered at the LA car show. Music was produced in conjunction with orchestral phenoms yMusic and the amazing Kyle Crane (who was also the drum double in Whiplash). As the Italians say. This was pretty fun, no?

Directed by Ryan Gerber
Farm League (US)
Indiana Production (Italy)

/ Credits

Client:

Alfa Romeo (Giulia)

Project:

You Don't Like Cars

/ Year

2014

SERIOUSLY, LET'S TALK.